Kuala Lumpur, 5 January 2007 – LEXUS officially opened the doors to its first 3S center (service, sales and spare parts) in Mutiara Damansara. The all-new five LEXUS Center Mutiara Damansara was opened by the Minister of Finance II, Yang Berhormat Tan Sri Senator Nor Mohamed Yakcop in a ceremony today.

The opening of the facility will serve to reinforce the brand’s entry into Malaysia in December 2006 and establish the marque’s reputation for the finest products and the most satisfying ownership experience.

“The LEXUS brand is synonymous with luxury, quality, innovative engineering and of course, legendary customer service”, said Tan Sri Asmat Kamaludin, Chairman of UMW Toyota Motor Sdn. Bhd. “This is in line with LEXUS’ mission of achieving perfection – not only in the cars that it designs and builds but also in the ownership experiences that is extended to customers.”

The all new 3S center involved an investment of over RM35 million and has a built-up area of 11,375 sq meters, featuring a showroom that can display up to 10 of the company’s latest LEXUS models. The LEXUS Center is equipped with 11 service bays and can handle up to 35 service vehicles a day.

To complement these facilities, LEXUS has 25 well-trained personnel of various skills to deliver the world acclaimed LEXUS Ownership Experience.

“At LEXUS, every customer is an honored guest. The commitment to providing superior products and an unparalleled ownership experience remain at the forefront of our business paradigm,” said Tan Sri Asmat. The luxury marque has earned top ranking in the annual J.D. Power and Associates’ Customer Service Index (CSI) StudySM for eleven years running since its introduction in the US in 1989.

The five storey LEXUS Center features some of the world’s first state-of-the-art technology with custom-made LEXUS diagnostic tools and equipment such as the 8-sensor precision alignment machine, a contemporary showroom with a luxurious ambience synonymous with the brand, and a sales, service and ownership experience that highlights individual attention to detail at every touch point.

The Guest Lounge is set in a contemporary café ambience with dedicated staff and a view of the workshop through the glass panels. The Business Suite offers office facilities to customers who prefer to work while waiting for the cars to be serviced.

LEXUS owners can look forward to a range of privileges such as the three unique services offered at the moment:

LEXUS Capital Services which is a flexible service;
LEXUS Assist – a 24-hour roadside service; and
LEXUS Insurance – a comprehensive, tailored motor insurance package

The recently launched and highly heralded fourth generation LS 460L and the sports sedan GS 300 will both be available for sale at the new LEXUS Center Mutiara Damansara.